I Love Me, 2021-2022

In many of my works I take appropriation of recognizable elements to give them new interpretation. For this piece, a visual campaign to promote self-love and prosperity, I have appropriated a symbol that belongs to the current system known as capitalism to transform it and use it in pro of my vision. The 100-dollar bill font is the visual que for prosperity and the words, I LOVE ME, are the prompt for self-love. This piece uses the law of attraction that states that seeing something every day attracts it into one’s life. Thus, the purpose of this campaign is to post these messages in as many places as possible where people will see them every day and therefore, attract prosperity and self-love into their reality. This work is continuous and looking for enablers to help reach as many people as possible, in as many languages as possible, so if you are interested in bringing this work to your area, please contact Susana and it will surely be done.